I’m based in Grand Rapids. I’m Randi Bagley. 11 years of self-taught SEO, focused on local businesses across West Michigan and beyond. I know this market because I’m in it. No out-of-state agency guessing at your neighborhood, no account managers who’ve never driven down Michigan Street.
Primary market. Local knowledge runs deep.
Dense local competition. GBP and neighborhood SEO matter here.
Fast-growing retail and service corridor.
Strong independent business community.
University market. Different search dynamics.
Growing market with room to dominate local search.
Tourism-heavy. Seasonal SEO strategy required.
Remote-friendly. I work with businesses statewide.
I’ve been in Grand Rapids since before I started doing SEO professionally. I know what West Michigan search looks like, what the competitive landscape is for local businesses here, and what Grand Rapids customers actually search for versus what an agency in Phoenix assumes they search for.
That matters more than most business owners realize. Local SEO is hyperlocal. A plumber in Kentwood is competing differently than a plumber in Ada. A restaurant in Eastown has a completely different local SEO situation than one on 28th Street. I know these neighborhoods.
I work with Brady Madden at Evergreen Digital Services, who is based in Traverse City. Between us we have deep Michigan market knowledge and 11+ years of combined SEO experience in this state.
Neighborhood-level targeting for businesses that need to win their immediate market first.
Real content for every Michigan city and region you serve, built to rank, not just exist.
The technical foundation that local rankings are built on.
Content that signals genuine local authority to Google and to the people searching.
Monthly reporting and direct access. You always know what’s happening.
I look at your rankings, your GBP, your local competitors, and what the search landscape actually looks like in your specific market.
Grand Rapids is different from Traverse City. Kalamazoo is different from Holland. The strategy reflects your actual local market.
I do the work myself. GBP, content, technical fixes. No handoffs to someone who doesn’t know West Michigan.
Monthly work and reporting. Local search shifts constantly. I stay on top of it so you don’t have to.
Free 15-minute call. I look at your site and GBP, tell you what I see, and we figure out if we’re a fit.
This website uses cookies.