Local SEO that puts
your business
on the map.
I’m Randi Bagley. 11 years of SEO. Self-taught. No agency fluff. I work with local businesses across Michigan and beyond including dispensaries, CBD brands, retailers, service providers, and anyone who’s tired of being invisible on Google.
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Not sure what’s holding your site back? I’ll take a look at the basics and tell you exactly what I see. No fluff. No pitch deck. Just real feedback.
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College dropout.
Self-taught. Still here.
I didn’t go to school for this. In 2013 I was dispatching tow trucks, dealing with workplace bullying, and running on spite and determination. I taught myself SEO from scratch.
Now I work with local businesses that rely on organic search to compete. Dispensaries, CBD brands, retailers, service businesses. Industries where paid ads are a compliance project instead of a quick fix. Through Evergreen Digital Services alongside founder Brady Madden, I build organic visibility that holds.
Read my full storySEO built around
what actually moves your needle.
Every business is different. Some need a full monthly engagement. Others need a targeted push on the specific things holding them back. We figure out what fits your situation and build from there.
SEO Content
Blog posts, location pages, service pages. Written to rank and convert, not to fill space.
Learn more →On-Page Optimization
Titles, headers, schema, internal links. The stuff your site is probably missing right now.
Learn more →Keyword Reporting
Clear monthly reporting on where you rank, what’s moving, and what to do next.
Learn more →Hyperlocal SEO
Grand Rapids, West Michigan, and beyond. Neighborhood-level targeting that drives real foot traffic.
Learn more →AI Search Visibility
People ask ChatGPT and AI Overviews before they click. Getting cited in those answers is its own job now.
Learn more →Flexible engagements. Monthly retainers work great for some clients. For others, a targeted project makes more sense. We talk through your situation, identify what’s actually going to move the needle, and build a scope around that.
Cannabis or CBD? That’s my specialty. Paid advertising in this industry is possible, but it comes with a serious compliance burden on both sides. Organic search does the heavy lifting, and I’ve been competing in it here for 4+ years. Dispensary services → CBD services →
No fluff. Just what works.
Galaxy.ai Review: The All-in-One AI Tool That Replaced Half My Subscriptions
I don’t recommend tools I don’t use. This one earned a full writeup.
How to Integrate AI Search Into Your Existing Dispensary SEO Strategy
Google is not the only sheriff in town anymore. If you’re still fixated on blue links, you’re already behind.
What Is an LLM and Why Does It Matter to Your Cannabis Business?
If you’ve spent any time online in the last year, you’ve heard the hype. This is what actually matters.
Looking for a Cannabis SEO Agency? 10 Things to Know Before You Hire
I’ve seen every trick in the book. Some of them should get people fired.
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Keyword Checklist
The exact keyword categories I use to find low-competition, high-intent searches for local businesses. Copy it. Use it. Rank with it.
Done watching competitors outrank you?
15-minute discovery call. No pitch deck. I look at your site, tell you what I see, and we figure out if we’re a good fit.