Grand Rapids Businesses Don’t Need a Massive Agency.
They Need a Small Team That Actually Does the Work.
We’re Randi Bagley and Brady Madden at Evergreen Digital Services. A small, focused SEO agency. You’ll talk to one of us. Every time.
A Small Agency. Real People. Direct Access.
When you work with Evergreen Digital, you’re working with us directly. Not an account manager. Not an offshore team. Randi handles SEO strategy and execution. Brady runs the agency and keeps everything moving. You can talk to either of us about what’s happening with your account.
Randi Bagley
11+ years in SEO. 4+ years in cannabis. Randi handles technical audits, content strategy, GBP optimization, and local SEO. She’s the one doing the work on your account.
Brady Madden
Brady founded Evergreen Digital and oversees client strategy and relationships. Questions about your account, reporting, or what’s next? Brady’s available for all of it.
Ready to talk? Book a free 15-min call with Randi and Brady directly.
Book a Free Call →We’re the People Doing Your SEO.
Not Junior Account Managers Reading From a Script.
Here’s the thing. Most Grand Rapids businesses have already been burned by an SEO agency. They signed a contract, got a glossy monthly report, and watched their rankings sit exactly where they started. That’s not SEO. That’s a bad agency.
We’re Randi Bagley and Brady Madden. Evergreen Digital is a small, focused agency. Randi has been in the SEO trenches since 2013 and handles technical audits, content strategy, Google Business Profile optimization, and local SEO personally. Brady keeps strategy aligned and communication clear. When you have a question, you reach one of us directly.
Our specialty is organic growth. Businesses that can’t lean on paid ads to carry the load. Dispensaries. Healthcare practices. Service businesses watching their ad spend evaporate with nothing to show for it.
SEO builds something ads can’t buy: authority that compounds over time. Let us show you how.
SEO Services for Grand Rapids Businesses
Every strategy is built around your market, your competitors, and your goals. No cookie-cutter packages.
Local SEO Optimization
Dominate “near me” searches and Google Maps right here in Grand Rapids. Local SEO is where organic wins get real and fast.
- Google Business Profile optimization
- Local citation building
- Review generation strategy
- Grand Rapids keyword targeting
Technical SEO Audit
Your site might be actively fighting against your rankings. We dig in, find the issues, and fix them.
- Site speed optimization
- Mobile responsiveness
- Schema markup implementation
- Crawl issue resolution
Content Strategy
Content built on real keyword research and local market knowledge. Not generic blog posts churned out by a content mill.
- Keyword research and mapping
- Blog and service page content
- FAQ and resource development
- AI-assisted, human-edited copy
Link Building
Real authority from real sources. Ethical, white-hat strategies that build lasting value for your Grand Rapids business.
- Local partnership links
- Industry directory submissions
- Guest posting opportunities
- Brand mention optimization
Cannabis SEO Grand Rapids
This is Randi’s specialty. If you run a dispensary or cannabis brand in Grand Rapids, we understand your restrictions better than any generalist agency.
- Compliance-safe content strategy
- Organic-only growth tactics
- Dispensary local SEO
- Cannabis blog and menu content
Monthly Reporting
Complete transparency. You’ll always know what’s happening with your investment and why. Talk to Randi or Brady any time.
- Ranking tracking and updates
- Traffic and conversion analysis
- Competitor monitoring
- Clear ROI reporting
Our Proven SEO Process
No guesswork. No cookie-cutter strategies. Here’s exactly how we work with Grand Rapids businesses.
Deep Dive Discovery
We analyze your current SEO, your Grand Rapids competitors, and the opportunities everyone else has missed.
Strategic Planning
A custom roadmap built around your goals and budget. Every tactic chosen for maximum local impact.
Expert Implementation
Randi handles the SEO work directly. Technical fixes, content, GBP. No handoffs to junior staff or offshore teams.
Continuous Optimization
SEO is not set-it-and-forget-it. We monitor, test, and refine to keep your growth compounding. Brady and Randi both stay involved.
From Dispensaries to Dentists. We’ve Got Grand Rapids Covered.
Randi’s cannabis SEO background proves we can handle any compliance challenge and any competitive market. Here’s where we work across Grand Rapids and West Michigan.
Real Results. Not Vanity Metrics.
We don’t hide behind vague promises or cherry-picked screenshots. Here’s what we’ve actually delivered.
Real Client Data. Real Growth.
No stock photos of graphs going up. These are actual results from actual clients.
New Client Results – Last 30 days of organic growth
Organic Traffic Growth – SEO compounding over time
You’re Not Getting a Big Agency. You’re Getting Us.
You Talk to Randi or Brady. Not a Call Center.
Every question goes directly to one of us. Randi on the SEO work. Brady on strategy and account oversight. Both with real answers, not scripted responses.
We Know Grand Rapids.
The search behavior here is different from Detroit, different from Lansing. We’ve been working this market long enough to know where the opportunities are.
We Handle What Other Agencies Avoid.
Cannabis. Regulated healthcare. Businesses with advertising restrictions. Most agencies won’t touch these markets. Randi built her career on them.
No Lock-In Games.
We earn your business through results. Not through contracts designed to protect the agency while you wait for ROI that never shows up.
Most Grand Rapids businesses have already paid an SEO agency money they’ll never get back. They got a monthly report full of graphs that went nowhere and a whole lot of “SEO takes time” as an excuse for zero results.
Here’s my brutally honest take: SEO does take time. But it should also show progress. Real progress. If your agency can’t explain what they’re doing and why it’s working, that’s a problem.
We show our work. Every month. Every time. And you can ask either of us about it directly.
Randi Bagley | Evergreen Digital ServicesServing Greater Grand Rapids and All of Kent County
Local expertise across every corner of West Michigan.
Want to Talk SEO Before You Commit to Anything?
Grab a free 15-minute call with Randi and Brady at Evergreen Digital Services. No pitch. No pressure. Just a straight conversation about what your Grand Rapids business actually needs from SEO.
We’ll look at where you stand, what your competitors are doing, and what a realistic path forward looks like. You’ll hear from both of us.
Book Your Free 15-Min SEO Call →Prefer to fill out a form instead? Keep scrolling.
Or Fill Out the Audit Form
Fill this out and we’ll take a real look at where you stand. No sales pitch. Just an honest assessment of your current SEO and what it would actually take to move the needle in Grand Rapids.
